In the modern era, expressing your identity is important. You want to bring yourself into your outfit. And what better way to do that than with some unique art on your custom logo hats? While there are many aspects of hat design you can customize, custom logos are the ultimate way to show off your brand. And if you want to make the ultimate custom logo in Eugene, OR, Hat.Co has got you covered.
You don’t need to be a drawing expert to get started. All you have to bring is an idea, and we’ll help you customize the design for your custom hat. If you’re ready to dive in, you can call us at (636) 926-2777, let us know what your project is about online, or get to work in our design studio to get to work on your custom logo hats now.
Today, you can read about the value of custom logos to Eugene, OR hat wearers, the different ways you can put your logo onto your hat, pro tips to get the most out of your design, and other things to keep in mind while designing your hat and logo. You can navigate to a specific section by using the links below:
- Why Get A Custom Logo for Your Hat?
- Advice for Custom Hat Logo Design in Eugene, OR
- Custom Logo Hats — Artwork Options
- Hat Style and Color Theory: How They Affect Your Custom Logo
- Start Designing Custom Logo Hats
Why Get A Custom Logo for Your Hat?
Custom logo hats are an excellent way to showcase your branding, whether it’s for your Eugene, OR, business, a group of friends, or just to show off your personal uniqueness. Depending on your purpose, there might be an existing design you’re considering using, but taking the time to evaluate your existing logo (and update it, if needed) can protect you from common custom logo hat design mistakes.
Hats (in contrast to shirts) require some special design considerations when creating a custom logo. You’ll want to consider the following:
- What the design will look like when it’s shrunk down to hat-sized
- Where you want people to see it on the hat
- The type of hat and the material it will be made of
- If you are expecting the hat to go through lots of wear and tear, and want the logo to survive
We’ll talk about pro tips for some custom logo hats next, but for now, it’s important to be aware that a former logo may not go well on your next custom hat. At Hat.Co, we can help either create a new logo from scratch or convert an existing one to fit Eugene, OR, style perfectly.
Bonus: Particularly if you create a variation on an existing logo, custom designs are a fantastic way to showcase a special event and make a commemorative token for it.
3 Custom Logo Design Pro Tips for Eugene, OR, Hats
If you want to get the most out of your custom logo hats while designing them, keep in mind the following:
Custom Logo Hats Pro Tip 1: Use a Bold, Readable Logo
There’s one thing that every custom logo hat has in common: The medium the logo is going on. Hats are eye-catching in Eugene, OR, but don’t have the display area of a poster or even a custom shirt. Because of this, you need to make your design stand out.
Strong designs with large shapes are good fits for hats. If someone sees your custom logo hat from a distance, you want them to be able to make it out without squinting.
Custom Logo Hats Pro Tip 2: Avoid Fine Details
Don’t forget where your logo is going and how big it will be on the fabric. Ornate designs that look incredible on a billboard are wasted on the smaller space of a hat. This is why it’s worth considering an update on an preexisting logo before putting it on a hat.
A more minimalist design is helpful in and of its own right, but it has an added benefit that is related to the previous pro tip — a more straightforward, noticeable design keeps things readable plus it separates your design from the crowd in Eugene, OR.
Custom Logo Hats Pro Tip 3: Think About Adding a Back Logo
We spoke above about how hats don’t have a large amount of display space. However, you can also add something to the back of your hat to distinguish your design further.
It’s common for designers to overlook the backside of the hat, which gives you an opportunity to make your design distinct. With a rear design element, you can add something specific to an event, create a secondary logo, or add a motto.

Eugene, OR, Custom Logo Hats — Artwork Options
Your custom logo needs to get onto your hat somehow! The main options you want to consider are Embroidery, Patches, Screen Printing, and Direct-to-Film(DTF)/Heat Transfer. Each method has its benefits and drawbacks, and we’re discussing them in detail below to help you decide between them:
DTF/Heat Transfer:
DTF/Heat transfer is a game-changer for custom logo hats. It gives creators more options than ever before when it comes to finishes and overall designs. If you choose DTF/Heat Transfer for your logo, you can look forward to the following:
- Accessible pricing, especially for lower quantities
- Very high number of color options and unique finishes, such as holographic prints
- Swift production, if you have an event coming up soon
Screen Printing:
Screen Printing is perhaps the most common method for putting a custom logo on your hat. As you would expect, this method consists of applying ink onto your hat in your design, while using screens to prevent it from going anywhere it’s not supposed to. Here are some of the advantages of screen printing:
- Designs are long-lasting when properly cared for
- Vivid colors that stand out strongly on the fabric
- After the initial setup, it’s very affordable to print in large quantities
Embroidery:
Embroidery does away with the inks of DTF and Screen printing, and instead uses colored thread to create your design. This thread is stitched into the body of your hat, creating a distinctive effect for your logo and giving it texture. Here are the main advantages of embroidery:
- A raised, unique effect that increases your logo’s distinctiveness from the Eugene, OR crowd
- A classic style with a lot of history behind it
- durable designs, since the logo is woven into the hat materials
Patches:
Patches, the final artwork option for your custom logo hats, put your logo on a separate piece of apparel that is then affixed to your hat. You could get leather patches, PVC patches, or even special embroidered patches. Custom logo hats in Eugene, OR use patches for the following reasons:
- Many options are available for the patches themselves
- The most durable and long-lasting logo option
- Patches can be put on more than just hats! If you want to order extra, you can save them for other uses
Because different hat designers in Eugene, OR have different needs, there’s no universally correct option for how to translat the design to the real-world hat. Custom logo hats are intentionally unique. And when picking a logo application method, you want the one that compliments your design the best. If you’re unsure of which technique will work best with your logo, give us a call, and we’ll offer insight based on our years of experience. Additionally, we save your art so you can reorder the same custom hat later and/or get matching swag.
Other Hat Design Options to Go With Your Custom Logo
You’ve got your logo design ready — that’s great! Now it’s time to pick out the hat it will go on. It’s critical to give your design a solid base, and that starts with the style and color of the hat itself:
Hat Styles:
While you can customize a variety of hat styles in Eugene, OR, you’ll want to pick the right type for both your design and audience. A custom dad hat gives a very different impression than a custom fitted hat. With that in mind, here are the main hat style choices and what to know about each of them:
- Baseball Caps: These hats are widely worn, with a long history, and work well with any logo style.
- Trucker Hats: Trucker hats have a large, foam front panel which is easy to apply screen printing or DTF to, but the mesh rear isn’t as convenient for logos.
- Snapback Hats: Snapbacks have large fronts like trucker hats, but also have able space for extra design elements in back.
- Dad Hats: Screen printing and DTF don’t fit as well on dad hats because of its softer nature, but embroidery really shines on them.
- Flexfit Hats: Flexfits are great for activewear, and a hyper-durable logo like a patch should stand up to the increased wear.
- Beanie Hats: Beanies are a popular choice to keep warm in winter months. Because of this, patches are frequently used to give added endurance against the elements.
Color Theory:
Looking into color theory can be beneficial for both your logo and the hat itself. The fabric behind the design will either boost or hamper it. Using the right background color will maximize your logo’s visibility.
You don’t need a full art degree to pick out your colors, though. The main color schemes to look for are those that are complementary to your design. Complementary colors make each other easier to see, giving your logo some extra boldness.
One last piece of color advice — make use of a color wheel to check out your colors before you decide on them. When you start with the colors, you won’t have to make extensive revisions later to make everything fit together.
Need Custom Logo Hats in Eugene, OR? Call Hat.Co
Many Eugene, OR residents are looking to make custom logo hats. If that includes you, you want to work with the best to ensure high quality service and results. And that’s where Hat.Co comes in. We’ve been in the custom apparel industry for over 50 years, and we offer extensive design and support tools to help you along the way.
If custom logo hats are calling your name, or if there’s another hat project you’ve always wanted to do, we’re ready to help you out. Talk to us at (636) 926-2777 or fill out our online contact form today to start your project.